A corporate video does not sell a product. It sells trust.
It answers one question: who are you, and why should that matter to me. That is why it works exactly where people decide whether they want to work with you. On the homepage, in a sales conversation, at a trade fair stand, in a hiring process.
It earns its place when the decision to buy from you is a considered one, when people compare providers, ask around and want to know who is behind the work before they send an enquiry. A corporate video is what you point them to when explaining yourself in writing would take too long.
And when it does not fit: if your goal is reach, meaning getting in front of as many people as often as possible, a single corporate video is the wrong tool. For that you need ongoing content.
If one specific product needs pushing and there is budget to run it as paid media, that is a commercial. If it is about one evening, it is an event video. Both are separate services, and both are cheaper than using a corporate video for a job it was never built for.
Tell me what you want to achieve. If a corporate video is not the answer, I say so before you book anything, not after the invoice. That costs me a job now and again and it saves you a five figure mistake.
You could swap the logo in most corporate videos and nobody would notice.
Drone shot over the city, a team laughing in a meeting room, music that builds, closing frame with the logo. These films all look the same because they were all made the same way. The footage is competent, the grade is clean, and the result is anonymous. Nothing in it could only be said about your company.
That is rarely a question of skill and almost always a question of process. The concept comes from the production company instead of from the business. A format gets executed that has already run a hundred times, because running it is faster than understanding what makes this one company different. The film gets delivered, it gets uploaded, and afterwards nobody can say what it was supposed to do.
I start with your business, not with the shot list.
Who buys from you? Why do they choose you over the next option on the list? What would somebody need to know about you before they get in touch? Those three questions decide more about the finished film than any camera does.
The answers usually come out of one call and a look at what you already have online, so the work on your side stays small. Nothing about that stage is a workshop day.
Out of the answers comes a concept that fits you and your brand instead of fitting a template. You get it in writing before the shooting day, so you know what will come out of it while there is still time to change it. That part happens before the camera is unpacked, and it is the part that decides whether the film does anything at all.
Concept, direction, camera, editing and colour grading are all mine.
For you that means nothing gets lost in handover between five people. The person you discuss the concept with is the same person behind the camera on the shooting day and the same one cutting it afterwards.
When a project genuinely needs more hands, a second camera, a lighting crew or a bigger location, I bring people in. I tell you that beforehand and it is listed openly in the quote. You keep one contact and I stay responsible for the result.
How a project runs.
You send me your project
A few lines through the form: your goal, your audience, your timeframe and your budget.
An answer within 24 hours
First thoughts on the concept, an estimate of the budget and whether I am free on your dates.
A short call
Ten to fifteen minutes to lock down the concept, the scope and the dates.
Shoot and delivery
From preparation through the shooting day to the finished cut. One revision round is included.
What a corporate video project contains.
Delivery is in the formats your channels actually use: 16:9 for the website and YouTube, and 9:16 where the film also has to work in a feed. You get the files themselves, not a streaming link that expires.
Available on request: vertical 9:16 versions for social media, subtitles, a second language version, or shorter cut-downs for paid ads.
- Concept and script, agreed before anything is filmed
- A shooting day with camera, lighting and sound
- Editing, colour grading and sound design
- One revision round per video, always included
- Finished files in the formats you actually use
- Delivery seven to fourteen working days after the last shooting day
What a corporate video costs.
What moves the price:
- how many shooting days are needed
- how many locations and how many people in front of the camera
- whether one version comes out of it or several
- how long and where you want to use the film, meaning the usage rights
Shooting outside Vienna is possible and travel costs appear as their own line in the quote instead of disappearing into a lump sum.
Usage rights are part of the quote rather than an afterthought. If the film is only going on your website and your own channels, that is one price. If it runs as paid media across several markets for several years, that is another, and you know which one you are buying before the shooting day.
I would rather give you the number early than late. Write me a few lines about what you have in mind and you get a concrete estimate within 24 hours instead of a price range.
Two corporate videos from my own work.
And two projects that show the thinking behind it:
corporate video.
Seven to fourteen working days after the last shooting day. Concept and scheduling happen before that and usually take another one to two weeks, depending on how quickly approvals come back on your side. If it has to be faster, say so upfront and I plan for it.
Corporate video projects start at 1,900 euro net per film. That is the lower edge, not a fixed price, and most projects land above it. The price depends on the number of shooting days, the number of locations and people in front of the camera, how many versions come out of it and the usage rights. Send me a few lines about the project and you get a concrete number within 24 hours instead of a range.
For a homepage I recommend 60 to 90 seconds. For sales conversations and trade fairs it can run longer. The length is fixed in the concept, not discovered in the edit.
No. The concept is part of the job. You need a goal and an idea of who you want to reach. Everything else gets developed together and put in writing before anything is filmed.
Yes. I am based in Vienna and shoot across Austria and abroad. Travel costs are listed openly in the quote and not hidden in a lump sum.
One revision round per video is always included. Because the concept is agreed in advance, that round is usually about details rather than about direction.
A goal, an audience and a date. Beyond that: access to the location, one person who can approve the concept and the cut, and whoever is going in front of the camera on the day. Everything else, from the idea to the finished files, is on my side.
So far mainly hospitality, sport, events, real estate, B2B and healthcare. The method does not change with the industry: the concept starts from who buys from you and why, not from a library of shots.
Concept, direction, camera, editing and colour grading are done by me. When a project needs a second camera, a lighting crew or a bigger location, I bring people in, and that is stated in the quote before you book.
Tell me about your project.
What your company does, who you want to reach and by when the film has to be ready. You get an answer within 24 hours with a concrete estimate.