When people buy the person, the person needs content.
Some businesses are a logo. Others are a person: the founder who sells with her own face, the athlete looking for sponsors, the coach, the doctor with her own practice, the artist. Nobody there decides on a product, they decide on someone they trust. That is what personal branding video is for: material that shows who you are, how you work and why someone should pick you.
So far I have done this mostly for founders and athletes. It works the same way for anyone else whose name carries the business.
And when it does not fit: if the company should stand on its own, independent of one person, a corporate video is the better tool. If it is only about posting regularly and the face in front of the camera could be anyone, ongoing social media content fits better.
The services overview shows which format is meant for what. If something else gets you further than the thing you asked for, I will tell you before the project starts.
Most people who are their own brand have no material that does them justice.
There are phone videos from the last event, a portrait from five years ago and a profile that sounds like everyone else in the industry. Sponsors, investors and clients look at a person on a phone first, and that first impression decides whether they get in touch at all.
The second problem is the camera itself. Very few people feel comfortable in front of one, and you can see it immediately when someone reads lines. A script that sounds like advertising makes even a strong personality look replaceable.
Your own words, not a script. One look that stays.
Everything starts with an interview. It gives the lines that carry the videos, cut from what you actually said instead of read off a page. Read-out lines sound like advertising, and everybody hears it.
I set the visual language before the first shoot: light, colour, framing. Every video after that stays in the same look, so after a few months your channel reads like one person and not like a collection of random clips.
One shooting day carries a month.
One day produces four to five finished videos: short answers in your own voice, quiet shots of your work, moments with the people around you. On request there are photos from the same day, for your profile, press and sponsor decks.
You do not have to come up with ideas or a posting plan. The concepts for the month come from me, in writing before the shooting day.
How a collaboration runs.
You tell me who you are
A few lines through the form: what you do, who should notice you and what you want to happen afterwards.
An answer within 24 hours
First thoughts, an estimate of the budget and whether I am free on your dates.
Interview and concept
A conversation about your story. From it I build the look and the ideas for the first month.
Shoot and delivery
One shooting day a month, after which the videos arrive staggered.
What is inside one month.
Available on request: photos from the same shooting day, or a longer hero film for your website, a sponsor deck or an investor meeting.
- Interview and story development at the start
- One shooting day a month with camera, lighting and sound
- Ideas and concepts for the month, from me
- One consistent look across every video
- Editing, colour grading and sound design
- Subtitles, because most people watch without sound
- Cuts for Instagram, TikTok, YouTube and LinkedIn
- One revision round per video, always included
What personal branding costs.
Commissioned individually, the same video costs more. In a monthly package several videos come out of one shooting day, so the price per video drops noticeably.
What moves the price:
- how many videos a month should come out of it
- whether photos are needed as well
- whether a longer hero film is part of it
- where the shoot happens and what travel that involves
Write me a few lines about what you have in mind. You get a concrete estimate within 24 hours instead of a price range.
Three people who are their own brand.
personal branding.
For anyone whose name carries the business: founders and the self-employed, athletes, coaches, doctors and therapists with their own practice, artists. So far I have worked mostly with founders and athletes.
No, most people are not. That is why there is no script to read. We have a conversation, and I cut the videos from what you actually say. On the shooting day I tell you where to stand and what to do. You do not have to act.
Monthly packages start at around 1,300 euro net. That includes one shooting day, the concepts for the month, editing, colour grading, sound design, subtitles and every platform cut, and it usually produces four to five finished videos. It is a guide price, not a fixed price.
Instagram, TikTok, YouTube and LinkedIn. The standard is vertical 9:16, and on request you also get a landscape version for your website or LinkedIn.
No. The packages are billed monthly. A personal brand does need a few months before it becomes visible, so I will tell you honestly if a single month is unlikely to be worth it for you.
Yes. I am based in Vienna and shoot across Austria and abroad, including on trips and at congresses. Travel costs are listed openly in the quote and not hidden in a lump sum.
Tell me who you are.
What you do, who should notice you and where you want to be in a year. You get an answer within 24 hours with a concrete estimate.